Snow Magic Events in Downtown Ames
The Snow Magic begins in November with the community Tree Lighting ceremony and holiday season kick-off events. Small Business Saturday is a promotion that reminds the community and visitors of the local benefits of shopping small.
Downtown Ames is a festive area to spend time during Holiday season!
Send a letter to Santa Claus! Depot Deli & Cookies Etc. has Santa's mailbox and letters to fill out that go straight to the North Pole! Santa Clause always responds to good boys and girls!
SNOW MAGIC KICKOFF - FRIDAY, NOV. 10
Come experience the Snow Magic of the holiday season at our Downtown Businesses from 5-8 pm! Free carriage rides will take you around Downtown throughout the evening. At 6 pm, Mayor Ann Campbell will light the official Snow Magic Christmas Tree in Tom Evans Park. We will then have our official Light Up Downtown Kickoff for the stream of lights atop the Main Street buildings.
Octagon Center for the Arts will host Santa and kick off their annual Festival of Trees.
SMALL BUSINESS SATURDAY - SATURDAY, NOV. 25
Celebrate all that is unique about the small businesses of Ames by shopping "Small" on the Saturday after Thanksgiving on Main Street! There will also be special events including:
*Many businesses open at 9am
*Free swag bags for the first 200 shoppers
*Cookies & Milk with Santa (Depot Deli) 10am-Noon
CHRISTMAS TRADITIONS DAY - SATURDAY, TBA
Step back in time in Downtown Ames with an Old-Fashioned Christmas celebration hosted by the Ames Historical Society. Create your own Christmas Traditions by visiting your favorite Downtown businesses.
SANTA’S TRAIN IN DOWNTOWN AMES- TBA
From 10 am-Noon bring the kids downtown to ride Santa’s Train! Iowa State's Cy, sponsored by Duck Worth Wearing and the Loft, will be there to celebrate the Snow Magic Season from 10 a.m. - 11 a.m.!
Attendance Expectation: 5,000
Presenting Sponsor: $2,500 - 1 sponsorship available
Gold Sponsor: $1,000 - 1 sponsorships available
Silver Sponsor $500 - 4 sponsorships available
Small Business Saturday Sponsor $500 - 2 sponsorships available